BellyFat learns your body, your routine and the foods you avoid — then gives you one simple daily plan. Log food in seconds, watch your waist and weight move, and keep a streak you're proud of.
Free to start. Premium unlocks the full adaptive plan. Cancel anytime.

Six things the app does well, instead of forty it does badly.
Search, scan a barcode or reuse a meal. Calories and macros in a couple of taps.
One number that tells you whether today moved you forward — food, water, movement and sleep together.
Belly fat shows up at the waist before the scale. Track both and see the real trend.
Tell it what you don't eat — allergies, dislikes, diet type — and suggestions respect it, always.
Nudges around your real meal times, not generic pings at 9am.
Your targets shift as your weight, habits and pace change. No stale plan from week one.



BellyFat is a mobile app for people who have tried calorie counting before and quit. Instead of dumping a food database on you and wishing you luck, it starts with a short set of questions about your body, your routine, your sleep and stress, the foods you avoid and what has gone wrong for you in the past — then builds a plan around those answers.
The focus is abdominal fat specifically, because that's the fat most closely tied to how you feel day to day. So the app tracks waist alongside weight, keeps an eye on late-night hunger and meal timing, and scores your day on habits rather than on a single calorie number.
It's built by The Brandwick and available on iOS and Android. We're a small team, we read every message, and the roadmap is shaped by what users ask for.
Support, feedback, bug reports, press or partnership — email support@thebrandwick.com and a human will reply.
Set up takes about three minutes. Your first plan is ready before you finish your coffee.